Get crafty with our new Buffalo Kraft labels

It’s time to get crafty with our latest label offering – Buffalo Kraft labels. Use them to add an extra bit of wow to a gift, envelope or to spruce up your wedding invitations. The natural brown, uncoated sheet offers a modern, subtle organic feel to your project. Food contact approved to FDA standards, Buffalo Kraft labels are also an ideal match for FMCG, confectionery and even heavy duty packaging.

Our labels are manufactured on site meaning you can die cut any one of our A4 series templates onto Buffalo Kraft. Compatible with digital and offset printing, these labels come standard with Doggett branding or plain for large quantities, just make sure you specify this in your order. Our website makes it easy to choose your label template and it’s also available to download ready to apply your artwork!

We recommend testing the product to ensure it is suitable for your project. Contact our friendly Samples team to organise your sample test sheet today. If you have any specific label related questions, please call Chris Jackson, Business Development Manager – Self Adhesives and Synthetic Papers (National) on 0438 368 406 or cjackson@kwdoggett.com.au

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Christmas matters

Title: K.W.Doggett Fine Paper 2015 Christmas cards
AgencyHofstede Design (VIC)
StocksCurious Matter Desiree Red 380gsm and Adiron Blue 270gsm (cards). Tablex Salmon and Kaskad Sparrow Grey (envelopes).
Printed by: Apex Gold Stamping (cards and address labels), Northern Tag Stringers (envelopes). Both in VIC.

Our super cheery Christmas cards are printed on new specialty range Curious MatterHofstede Design have done a great job of creating a striking yet intentionally simple graphic, making the paper the star of the show. Each card is made-up of two pieces that interlock to make a four sided tree design. All we need now are teeny tiny presents to sit under the tree!

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For something extra special, we created envelopes printed on Tablex Salmon and Kaskad Sparrow Grey plus some embossed return address labels to seal the deal.

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Curious Matter
The Curious Matter range made by Arjowiggins Creative Papers, is all about the tactile experience of the paper. It’s sand-like yet silky feel (because of the potato starch it’s coated with) is sure to have you addicted. Did we mention it has a colour palette that really pops?! Available in 125, 135, 270 and 380gsm, it will fill your dreams with ideas about your next paper creation.

Printing specs:

  • Card 1 – printed white foil stamp on Curious Matter Desiree Red 380gsm.
  • Card 2 – printed white foil stamp on Curious Matter Adiron Blue 270gsm.
  • Envelope 1 – custom made, on Kaskad Sparrow Grey 160gsm.
  • Envelope 2 – custom made, on Tablex Salmon 150gsm.
  • Address labels – custom made on Doggett label white gloss.

Phew! Merry Christmas everyone and stay tuned for more updates on the official launch of Curious Matter in the New Year. Enjoy!

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Our 2015 calendar ‘Underdogs’ is a homage to rescue dogs

Title: Underdogs.
Design: Marta Roca from Four&Sons plus Caroline Beard and Anthony Stephens (RMIT grads).
Photography: James Geer and assistant Tom Blachford.
Pre-production: Visual Thing (VIC).
Copywriting: Samantha Guthrie.
Stocks: Cover is Rives Tradition Poison Black 250gsm and text is Strathmore Premium Super Smooth Ultimate White 176gsm.
Printing specs: UV offset printed by Immij (VIC). Cover screen printed by STS Creative Printers (VIC). Binder: Marvel Book Binding (VIC).
Finished size: 350 x 590 mm.

Next year marks our 40th year in the paper biz, so we called in the big guns to create our 2015 calendar which is given to key customers as a gift and a thank you. We assembled a team of poochie lovers that set-out on a collaboration that took nine months to complete. The result is a set of doggie portraits, fashion inspired images of 12 underdogs. The misfits and true Aussie battlers from the wrong side of the tracks.

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The team of poochie aficondos was made-up of Marta Roca, Creative Director from online and print magazine Four&Sons along with some students which we found via a shout-out on desktop. The wonderful Caroline Beard and Anthony Stephens, two recently graduated RMIT students from VIC made the cut. They recently wrote to us saying how much they loved the experience, had loads of fun. That the project intensified their love of print and beautiful paper even more and they thanked us for the friendship and guidance provided. We think you guys rock! Ok, enough gushing.

When Catherine Doggett contacted Four&Sons to be a part of the calendar project, Marta says she: “Felt a sense of serendipity. From the KWD team, to the graduates Anthony and Caroline and James Geer, everyone got in sync with the underdog concept straight away. We all wanted to pay tribute to the unsung heroes and to give something back for all of those years of constant inspiration.”

To find the poochie models, we ran a doggy talent search among our VIC clients and customers. The criteria specifically asked for dogs that have been adopted or rescued. Each person submitted a photo and a bio of their dog. We received over 200 entries. A great response and so many great dogs! Marta, Anthony and Caroline chose the final 12 to appear in the calendar.

One camera shoot, one day and a lot of pooches coming and going from the studio in Melbourne’s leafy suburb of Elsternwick. We took the dogs for walks, helped them make friends and let them roam around in the hope we’d capture their true spirit which James did so brilliantly. We gave them lots of attention. It was a big love-in of our furry friends. “Maybe it was the treats, maybe we were just plain lucky. Or all of the above. Whatever the reason, magic just happened! We couldn’t have asked for better models,” said Marta to us recently. And internationally renowned photographer James Geer captured that magic.To say thanks for their hard work, we donated money to Pet Rescue Australia.

That’s it friends, we’re done for another year. We often joke that maybe, just maybe, one day, we will make the calendar about cats instead. Possibly even change our name to Cattett Paper. But we’re pretty keen on the dogs for now, so not just yet. Enjoy the 12 months of canine inspiration! Until next time…

Printing tips…
Using the UV offset press (on an uncoated paper profile) means instant drying times and a slight sheen to the ink is created. The darker images were printed using a 225 line screen which gave us a richer black and even ink lay down. The lighter images were printed with a 175 line screen as there was more contrast between the lighter and darker areas. The cover is screen printed with two hits of white to give a bold ink lift.

The paper for the text pages is Strathmore Premium Super Smooth. Being a premium paper, it is ideal for high end photography with even ink lay down. Nice solids and sharp reproduction. It makes the images look great. The Ultimate White is slightly ivory in colour and does add a small amount of yellow to an image (you can compensate for this on press or when setting up artwork).

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Ladies of Letters letterpress letters

Title: Ladies of Letters
Artwork:
Carla Hackett
Stock: Wild
Printing specs: Letterpress printed
Printed by: Saint Gertrude (VIC)

Ladies of Letters is a wonderful collaboration between super talented typographer Carla Hackett and letterpress extraordinaire Amy Constable aka Saint Gertrude and their latest project is called ‘Alphabet City’. Together they’ve created these beautiful two colour, A5 cards. Carla hand draws them in pencil and ink, then Amy prints them on Wild 450gsm on her letterpress machine called Gordon. Each card is signed, numbered and lovingly packaged in cellophane wrap.

The proceeds from the sale of the cards goes directly to supporting the Australian Literacy and Numeracy Foundation, such a brilliant creative idea for a well-deserving cause. Ladies of Letters share: “Our launch project, Alphabet City, has a small and achievable financial target of $1000, which is enough to set up a community Share-a-Book library. This can make a huge difference to people in a remote area where literacy levels fall below the national average and access to reading material may be limited.” Better still, Amy and Carla have chosen to keep donating to the charity even after the project is finished.

Love it? Buy it. You can pick up all letters of the alphabet here and help support the Australian Literacy Foundation.

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The Essence of South Yarra

Title: The Essence of South Yarra
Agency: Hayman
Stocks: Strathmore Premium Super Smooth and HannoArt Gloss
Printing specs: Offset printed
Printed by: Bambra Press (VIC)

When it comes to property magazines, this beauty is pretty unique. Designed by the talented team at Hayman, Essence is an exciting new apartment offering by developer Salta in Melbourne’s fashion hot spot, South Yarra. The brief was to create a marketing campaign that captured the ‘essence’ of South Yarra’s edgy fashion scene and we think they nailed it. They’ve sold in aspiration very cleverly. The campaign included a behind the scenes fashion inspired photo shoot, high finish boutique bags, large format brochure and a boutique style display suite located in a Chapel Street shopfront. Ooh la la!

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The stunning magazine inspired property brochure can be likened to Vogue or Marie Claire. It comprises of two sections, the large outer cover is printed on Strathmore Premium Super Smooth Ultimate White 352gsm with a generous silver foil and 216gsm for the text, featuring a photo essay of model Monique by Dennys Ilic. The smooth, uncoated finish of the stock lends itself beautifully to fashion style photography.

The second section is a smaller product and lifestyle brochure, printed on HannoArt Gloss 300gsm for the cover and 150gsm for the text. A high gloss laminate finish on the cover delivers a sharp contrast from its larger uncoated pages, a shiny hidden gem for its readers to discover. It just goes to show how a few bold paper choices can have great visual impact.

If you would like to feast your eyes on this paper goodness or need some advice on choosing the right stocks for your project, please contact your paper specialist.

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Video: Wild promotion from Germany

Check out how this letterpress poster for RÖMERTURM Feinstpapier was made. It took 5 steps to create this piece of art. We love those pop-out coaster bits. Very crafty.

Format: 30 x 40 cm.
Printing specs: offset printing in 4c + 3c letterpress, 1c hot foil, punches and application of 5 paper specimen.
Design: ersteliga büro für gestaltung www.ersteliga.de
Production: Letterjazz Print Sudio www.letterjazz.com

 

Movember is almo-st over, donate now!

Title: Made in Movember 2014 campaign collateral
Agency: Urchin (VIC)
Stocks: Impact 135gsm, 190gsm, 300gsm,
Printing specs: Offset printed (mainly), gig poster printed digitally on a HP Indigo
Printed by: Madman Printing (VIC)

Ah Movember, the month where men start to morph into Boonie look-a-likes, creepy looking pool cleaners or in very unique cases, suave gentleman reminiscent of a 50s movie star (but it’s mainly the: ‘If I saw you in an alleyway I would scream’ kind of mo’s!). Our in-house team Hair of the Dog are growing facial patches like real troopers. We have the barely see them mo’s, the handle bars, the French chic versions and everything in between. Donate here if you wish.

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Urchin, the studio behind the ‘Made in Movember’ design actually create a new campaign each year. As Tim Meyer from Urchin explains: “Re-designing the campaign direction each year is a core component of what makes Movember tick. We are raising very serious men’s health issues, so a new campaign each year also allows us to have fun and approach these causes in different ways without focusing on the negatives.”

We think it must be challenging but a whole lotta fun re-freshing the campaign year-to-year. Challenging because the team have to find a balance between theme, fun, message and health and this has to be done across 21 countries via print, web, video, advertising and products. Fun because it just is!

Collateral breakdown:

  • Postcards: Impact 300gsm
  • Campaign posters: Impact 135gsm
  • A2 health posters: Impact 135gsm
  • Party gig poster: Impact 135gsm
  • Health pocket guide: Impact 190gsm

(The campaign also included stubby holders, stickers, arm bands and a cloth bag to house everything).

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‘Workbook’ by Brooke Holm and Marsha Golemac

Title: Workbook
Creators: Brooke Holm and Marsha Golemac
Agency: Ortolan (VIC)
Stocks and printing specs: See specs at bottom of email
Printed by:  Offset component by Southern Colour (VIC), binding by Mercedes Waratah (VIC), embellishments by Enhance Print (VIC). Dry toner book printed and bound by McKellar Renown Press (VIC) on a Xerox Colour 800, digital postcard printed on this machine too.

Oooooo we like a wee bit of collaboration around here, especially when it comes in the form of an uber talented photographer and stylist aka Brooke Holm and Marsha Golemac. It’s the first time the pair (and good friends) have worked together on a project of their very own, just for them. Brooke’s photography from America and Canada paired with Marsha’s stylistic response has resulted in ‘Workbook’ and a damn fine piece of creative.

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This is how it started: Brooke speaks to Catherine Doggett about her trip to North America. After some earlier discussions about working together, printing the photos seems a good fit. Catherine then thinks about Marsha and her awesome styling work and hey presto, a collaboration is born. Ortolan then joins the picture to provide some graphic design prowess, paper is meticulously selected by internal, democratic voting, a few production meetings, loads of phone calls and emails and some more production chats, an exhibition at Modern Times takes place and in the end everyone’s a winner!

This commercial print piece has become not only a beautiful, inspirational project but a testament to collaborations that work. The right creative, people and paper (choosing Strathmore worked super well because the paper has even ink lay down, produced nice solids and sharp image production). An interview on the pair’s creative process appears on the Modern Times blog which is worth checking out.

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Other than the offset printed Workbook, we also ran out a dry toner version and some postcards (two offset and one digital on an Indigo machine) to show the results you can achieve using both printing methods. This is becoming more important with the need to include print components in a campaign and both long and short runs. You want the paper to match between presses and with a bit of craftiness when it comes to production, you can achieve an excellent result. Your paper specialist can run you through everything when they visit.

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Some tips on production:

  • A lot of work was done in the pre-press stages. It was crucial with the photographs particularly, to take out any shadows so we opened the mid tones. Not much had to be adjusted on press as a result.
  • We printed the offset book line screen not stochastic.
  • Strathmore is a true white ie not blue white. The Ultimate White adds a small amount of yellow into the mix, so be aware of this in the file preparation stage. You can compensate for it on press but you may as well do it before then.
  • For the offset job we ran the Smooth sheets on a coated profile and the Wove ones on an uncoated profile. The line screen was 225.
  • For the digital job we ran it on a coated profile as the colours were much more vibrant with this setting.

Print specs:

  • Workbook cover – Strathmore Premium Wove Glacier Mist 270gsm + holographic silver foil. Section sewn, drawn on cover + white buckram tape on spine.
  • Workbook text – section 1 (16pp): Strathmore Premium Wove Ultimate White 118gsm. CMYK + PMS9244 U (pink) and PMS9040 U (blue) with emboss on first page. Section 2 (8pp): Strathmore Premium Super Smooth Ultimate White 118gsm. CMYK + PMS9244 U (pink) and PMS9040 U (blue). Section 3 (16pp): Strathmore Premium Super Smooth Ultimate White 148gsm. CMYK + PMS9040 U (blue).
  • Postcards (offset and digital) are a mix of Strathmore Premium Wove Ultimate White 352gsm and 432gsm.

Dry toner book:

  • Printed on a Xerox Colour 800 with a spot gloss varnish done in line on the Xerox.
  • Cover: Concept Vellum Ocean Mist 352gsm + white gloss foil and singer sewn spine.
  • Text – Strathmore Premium Wove Ultimate White 148gsm and Strathmore Premium Super Smooth Ultimate White 148gsm. Clear Gloss Varnish on p1 and pp17-24.

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Doggett Labels are for all types

Let’s stick together, come on, come on let’s stick togetheeeer. Yes, these are lyrics from a famous song but they also represent our sticky side, Doggett Labels that is. We’re talking labels made in-house to give you the chance to get your paws on some super quick. If we don’t have the label you want, select the size and material and we’ll make it for you. And if you’re still not sure, you can visit our dedicated website section where you can search by shape, height/width, labels per sheet and sheet size. There are loads of uses for labels you may never have considered so we’ve included some for you below.

In a nutshell, we have:

  • A HUGE range of templates and sheet sizes.
  • Labels available in these sheet sizes: A4 (210x297mm), CG (225x330mm) and SRA3 (320x450mm).
  • Custom jobs aok.
  • Materials include: white laser, white gloss, matt white synthetic, translucent synthetic, Buffalo Kraft, matt white synthetic and fluorescent (green/orange/pink/red/yellow
  • Applications: warehousing, logistics, despatch and freight functions, address labels for letters, parcels and packaging, office use (files, folders, organisation and storage labels), product labels for branding, pricing, specials and use by date, closure seals (food, packaging, boxes, envelopes), hospital applications (radiology, admission), pharmaceuticals, CD/DVD/other media.

If you don’t already have a flyer like the one pictured, call your paper specialist.

AWE Cosmeceuticals

Title: AWE Cosmeceuticals
Agency: Liquidink Design
Stocks: Maine Recycled Silk
Printing specs: Digitally printed.
Printed by: Whirlwind Print (VIC).

AWE is an Australian ‘cosmeceutical’ range. That’s not a made up word! Cosmeceutical means products that are a blend of cosmetic and pharmaceutical active ingredients to create a unique biological effect. Sounds a little bit fancy really. The range is also natural, luxuriant and eco-friendly. AWE also offers Ayurveda skin care (pronounced eye-your-vay-da), a 5000 year old holistic medical system from India designed to rejuvenate the mind and the body. Due to popular demand, the range will soon be available nationally.

To celebrate their growth, a new product brochure was created. Printed digitally on Maine Recycled – Silk 150gsm, the natural sheen of the paper gives the brochure a luxurious, fresh look. Lindsay Spencer from AWE shares: “Using a recycled stock was particularly important as we wanted to remain true to the brand’s ethical ethos.”

To learn more about AWE’s products and indulge in some well earned pampering, go to http://www.awecosmeceuticals.com.au

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